The higher the FLARE, the more brightly the product shines, the more it's seen!

Our exclusive Flare score measures performance across one or multiple data-sets, taking into account both quantitative and qualitative metrics, weighted depending on importance and impact, to give an indexed score out of 100.

The X/Twitter only Flare we've used here to track industry performance this week, considers various different aspects of all our X data, with the resulting score an easier to understand, fairer comparison and a more accurate representation of performance than just counting Tweets/posts.