With Hogwarts Legacy releasing today, we've used FLARE, our exclusive metric based on quantity of store placements as well as their quality, sizing and location to analyse its online retailer performance. Hogwarts Legacy, unsurprisingly has the most successful presence in the UK, even out-performing Lego Star Wars Skywalker Saga during it's launch week.
We can see territory performance for these two large, cross-media IPs is vastly different. It's interesting to see the US doesn't make the top 5 for Hogwarts Legacy, considering the size of the market, its store presence could do with some improvement there.
